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studioMATTI . communication & graphic design studio . we create timeless & remarkable brands.

NEW WEBSITE COMING SOON

We're working behind the scenes to upgrade our website and services for an even better experience. 
SET TO LAUNCH 01.09.2024

SERVICES

strategy • branding • website/webshop • print/packaging • communication • digital marketing • social media/seo

Website + Print: Loan Verbanck

We are thrilled to reveal our latest collaboration with the upcoming artist Loan Verbanck, a project that intertwines digital innovation with the tactile allure of print. Our team has developed a minimalist, yet responsive, portfolio website to showcase Loan's remarkable artwork, complemented by uniquely crafted business cards that are a testament to the artistry and innovation in modern design.



The Minimalist, Responsive Website Design

For Loan Verbanck's website, our approach was guided by a minimalist philosophy, ensuring that his artwork remained the centerpiece. The clean and uncluttered layout allows each of his pieces to stand out, free from unnecessary distractions. In today's digital age, where mobile browsing is prevalent, we emphasized a responsive design. This ensures the website's optimal performance on various devices, from smartphones to desktops, offering every visitor an unparalleled viewing experience. Behind this seamless functionality is a blend of form and function, with advanced web development techniques creating an engaging and intuitive user experience.




The Special Business Cards

In addition to the digital platform, we crafted extraordinary business cards for Loan Verbanck. Printed on Fedrigoni Splendorlux Metal Argento 350-gram paper, these cards mirror the reflective qualities found in Loan's art, creating a cohesive aesthetic narrative. The white coating on the cards is not just a design choice; it's a tactile representation of the artist's work, making each card an extension of his artistic expression. These business cards transcend their basic purpose, offering a sensory experience that aligns with Loan's artistic identity.


The Significance of Unique Business Cards

Unique business cards serve as a powerful tool in the art world, enabling an artist like Loan Verbanck to make a lasting first impression. These bespoke cards go beyond mere contact information; they are a critical component of his brand, helping to establish and reinforce his artistic identity. Their distinctiveness ensures that every introduction is memorable, echoing the uniqueness of his art.


Why Print Isn't Dead

In a digital-dominated world, the tangible aspect of print carries significant value. The physicality of materials like business cards fosters a connection that digital mediums cannot replicate. The sensory impact of print - the texture of the paper, the visual appeal, and even the ink's scent - adds a dimension that enriches the digital art experience. Furthermore, the durability and permanence of printed materials provide a sense of timelessness and authenticity in a fleeting digital landscape.



This project's success lies in its ability to encapsulate Loan Verbanck's artistic essence through a responsive digital platform and innovative print materials. It stands as a vibrant reminder of the enduring relevance of merging digital and print mediums in the art world. This project not only showcases Loan's artistry but also sets a new standard in artistic representation.


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