Atelier Rimez
When Atelier Rimez, a master goldsmith, approached us to craft their brand identity, they sought a design that would honor both tradition and innovation. The challenge was to create a visual and digital presence that captured the timeless artistry behind their jewelry while embracing the bold, creative spirit that sets them apart. Our approach blended elegant design, refined photography, and a seamless online experience to reflect the essence of Atelier Rimez.
A Timeless Visual Identity
Atelier Rimez, a goldsmith dedicated to the art of craftsmanship, approached us with a clear vision: to create a brand identity that reflects the timeless elegance of their work. At the heart of this identity lies a monogram, symbolizing centuries of tradition and the precision that defines each piece. This emblem became the cornerstone of our design, representing the masterful hands behind every creation.
But Atelier Rimez is more than just tradition. Its vibrant spirit shines through in a kaleidoscope of blurry gradients, blending seamlessly to reflect the multifaceted nature of their jewelry. These gradients were not a mere artistic choice; they symbolize the brilliance, fire, and uniqueness inherent in every gem, each one telling a story of its own. The use of soft, elegant typography and a refined beige palette with pops of color further enhanced this timeless yet modern identity.
Photography: Craftsmanship Meets Creativity
To showcase the mastery behind every piece, we organized two distinct photoshoots. The first was a product photoshoot, focusing on the craftsmanship and quality of the jewelry. Shot in a minimalistic style, it emphasized the details and precision of each design. The second shoot, more bold and creative to highlight Atelier Rimez's unique artistic flair. This campaign photoshoot was a celebration of individuality, capturing the daring side of the brand’s identity.
Website: A Seamless Blend of Tradition and Modernity
We extended the visual identity into the digital space, designing a website that seamlessly blends craftsmanship with a modern touch. The soft gradients and timeless typography carried over to the site, creating a cohesive experience that reflects Atelier Rimez’s ethos. The website also includes a webshop, offering customers a curated selection of pieces that embody both the heritage and innovative spirit of the brand.
REVIEW
"I am extremely happy with the collaboration with Studio Matti. They really brought my brand, Atelier Rimez, to life. From the branding to the webshop, everything was executed perfectly. The team is not only incredibly creative, but also super professional and customer-oriented. If you are looking for an agency that will take your brand to the next level, Studio Matti is the right choice.""I am extremely happy with the collaboration with Studio Matti. They really brought my brand, Atelier Rimez, to life. From the branding to the webshop, everything was executed perfectly. The team is not only incredibly creative, but also super professional and customer-oriented. If you are looking for an agency that will take your brand to the next level, Studio Matti is the right choice."